Strategy and Insights

Trend watching & ideation

"Trendwatching & ideation are about translating consumer trends on the horizon into useful concepts that you can implement today to close the gap with tomorrow."

We monitor the market and make a realistic prediction of the future. You could say that we translate 'the day after tomorrow' into 'today and tomorrow'.

our Strategy Service team has the deep knowledge required to help you define your strategy, underpin it with sound theory and enrich it with data insights - we are also committed to guiding you along your strategic execution journey; in other words, we ensure that your strategy progresses beyond good intentions and delivers strong results

Corporate strategy

"Corporate strategy is about installing a continuous process to create value from a shared vision – one that’s not only embedded in the minds of your people, but also in their hearts."

Are you aspiring to grow into a strategy-focused organization? Sharpen your focus and mobilize your people.

New business models

"New business models don’t simply address unmet market needs better; they offer an accelerated go-to-market approach through the adoption of innovative technologies. After all, creating value for new or existing customers is what makes companies successful."

Is your current business model at the end of its life? Do you want to generate new market potential? Remember, Rome wasn’t built in a day.

Engagement strategy

"Engagement strategy is about stipulating how to deal with your customers in the broadest sense of the word. This includes gathering insights via journeys & moments and applying your strategy by installing a better omni-channel experience and effective digital marketing."

What is the right moment to interact with your customers and what is the value of a touchpoint for your business? Discover the strength of a customer engagement strategy.

Data strategy

"A well-founded data strategy allows companies to clarify the use of data across the organization and indicates how to realize competitive advantages with data. Once the data strategy is in place, you can convert your data into useful analytics "

Data is widely available within companies, but only 5% of them use that data to improve their decision-making. What about yours? Get useful insights now!

Technology and tooling

"Technology and tooling enable you to validate your existing IT architecture and then review it in relation to your organization’s vision. To what extent does your IT support your future organization and what needs to be done to reach the next level?"

Efficient data streams throughout your end-to-end processes are essential for a customer-oriented strategy. But do you have the right IT technology and tools? Get inspired!

blog

The foundations of a healthy data culture

In the modern organization, data is everywhere. And so are the tools, platforms, and applications that promise us shortcuts to valuable insights. But technology alone isn’t enough: an increasing number of business leaders are starting to realize that establishing a healthy data culture is paramount to becoming a data-driven organization. The question is: how?
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Keeping track in the race for innovation

Technological innovation is almost permanent in the automotive industry. If you want to keep up, you’ll need a fast and reliable ERP service adapted to this highly competitive market. So what are the challenges and what should you consider when choosing automotive ERP software and an SAP integrator to stay ahead in the race?
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Tableau vs CRM Analytics: when to use what, and why

If you are or have ever been in the market for a tool that would help you visualize data and gain insights, you’ve probably heard of Tableau or Salesforce CRM Analytics (formerly known as Tableau CRM). Perhaps you also know that both tools are owned by Salesforce. In this article, we’ll take a closer look at some of the key differences between both solutions, and more importantly, when it makes sense to pick one over the other.
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[Video] How data and digitalization will advance your sustainability performance

As the clock ticks on the climate crisis, organizations roll up their sleeves to put sustainability into practice. And they have no choice, says Ann Peeters from Agoria, Belgium’s federation for the tech industry: “Businesses that fail to engage in ESG may no longer be in business within 5 to 10 years.” The good news: investing in sustainability pays off! Still, a sustainable business is not built overnight. It’s a process. One of the keys to success – and to avoid the trap of ‘greenwashing’? Transparency and insights! In blog 3 of this series: how data and digitalization enable transparency and drive your sustainability performance.
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