Strategy and Insights

Strategy and Insights

Trend watching & ideation

"Trendwatching & ideation are about translating consumer trends on the horizon into useful concepts that you can implement today to close the gap with tomorrow."

We monitor the market and make a realistic prediction of the future. You could say that we translate 'the day after tomorrow' into 'today and tomorrow'.

our Strategy Service team has the deep knowledge required to help you define your strategy, underpin it with sound theory and enrich it with data insights - we are also committed to guiding you along your strategic execution journey; in other words, we ensure that your strategy progresses beyond good intentions and delivers strong results

Corporate strategy

"Corporate strategy is about installing a continuous process to create value from a shared vision – one that’s not only embedded in the minds of your people, but also in their hearts."

Are you aspiring to grow into a strategy-focused organization? Sharpen your focus and mobilize your people.

customer stories

New business models

"New business models don’t simply address unmet market needs better; they offer an accelerated go-to-market approach through the adoption of innovative technologies. After all, creating value for new or existing customers is what makes companies successful."

Is your current business model at the end of its life? Do you want to generate new market potential? Remember, Rome wasn’t built in a day.

Engagement strategy

"Engagement strategy is about stipulating how to deal with your customers in the broadest sense of the word. This includes gathering insights via journeys & moments and applying your strategy by installing a better omni-channel experience and effective digital marketing."

What is the right moment to interact with your customers and what is the value of a touchpoint for your business? Discover the strength of a customer engagement strategy.

Data strategy

"A well-founded data strategy allows companies to clarify the use of data across the organization and indicates how to realize competitive advantages with data. Once the data strategy is in place, you can convert your data into useful analytics "

Data is widely available within companies, but only 5% of them use that data to improve their decision-making. What about yours? Get useful insights now!

Technology and tooling

"Technology and tooling enable you to validate your existing IT architecture and then review it in relation to your organization’s vision. To what extent does your IT support your future organization and what needs to be done to reach the next level?"

Efficient data streams throughout your end-to-end processes are essential for a customer-oriented strategy. But do you have the right IT technology and tools? Get inspired!

blog

The road to cash management excellence

“Cash is king.” It was the adage of every CFO in early 2020, when facing the pandemic. While the threat of the health crisis has faded, volatility and uncertainty have remained. Fortunately, more and more companies are prioritizing solid cash and liquidity management – while software providers invest big in new solutions. Time for a deep dive into smart cash flow analysis, forecasting, and planning and how to integrate these to boost speed, resilience, and transparency.  read more

Today's and tomorrow's challenges for CFOs (and how to tackle them)

In today's rapidly changing business environment, the role of CFOs is undergoing a profound transformation. Beyond their traditional financial role, CFOs today are strategists and catalysts for change, driving their organizations through periods of uncertainty and opportunity alike. As we navigate through the changing complexities of the 21st century, recent research and market trends confirm the expanding role and capability set of CFOs. read more

Strategize and prioritize: a long-term vision for app modernization

Businesses today need to keep up with rapid economic and technological changes. That’s why many of them use app and platform modernization services: by bringing their legacy systems up to speed, they eliminate obstacles, increase productivity and strengthen security. Still, modernization should not be done without a clear purpose. Here’s why having a strategic plan as part of an enterprise architecture roadmap is beneficial in the long term. read more

Maximizing IT Agility with hybrid and multicloud strategies

It seems like only yesterday when almost every company was reluctant to migrate to a cloud provider. Today, multicloud architectures are becoming more popular, reflecting a need for greater agility and cost optimization in a rapidly changing technological landscape. But managing multiple clouds and edge/on-premise environments is not without its challenges. A robust, holistic enterprise architecture that aligns business goals and IT capabilities is essential for success. read more