SAP Connect Day for Customer Experience

SAP Connect Day for Customer Experience

May 12 | Brussels

Connect. Simplify. Reimagine customer experience.


Join us on May 12, 2026 in Brussels for the SAP Connect Day for Customer Experience, together with CX leaders, practitioners, and decision-makers who will come together to explore how AI and connected customer data are transforming customer engagement and helping organizations drive smarter growth.
register now

Why this event matters to you

You’ll leave with more than inspiration. You’ll leave with focus, confidence, and a clearer path to reimagining every customer moment.

What you will learn

  • Free up your team’s time by using AI to reduce manual work and increase productivity
  • Turn connected customer data into action across sales, marketing, and service
  • Simplify customer experience processes without losing flexibility or control
  • Prepare confidently for Agentic AI, with a realistic view of what comes next

What to expect

  • Inspiring keynotes with practical, forward-looking perspectives on AI and CX
  • Real-world customer stories from leading organizations
  • Clear insights on simplifying processes and activating customer data across your business
  • Meaningful networking with CX leaders and peers from across the region

Our customer story

From steel to digital: how customer experience became a competitive advantage

2:10 pm presented by Giorgi Stemmler (Joris Ide)


Joris Ide takes you inside their shift from a traditional steel manufacturer to a business where customer experience truly drives growth, showing how one connected SAP CX platform changed the way they serve customers. You’ll hear the real decisions, integrations, and outcomes and leave with a clearer sense of how customer experience can become your own competitive advantage.


See how Joris Ide shows how turned complex SAP quoting into a fast, visual, and scalable sales experience with Hive CPQ - read the full story here. 

Registration & practical details 

Be part of the conversation shaping the future of customer experience. 👉 Register now and reimagine every customer moment. 


📅 Tuesday, May 12, 2026 

⌚ 09:30 am - 04:00 pm CEST

📍Quartier Papier | Fabrieksstraat 55/59, 1930 Zaventem

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