Advanced insight & activation
With the right insights, you can move from static, assumption-based activities to dynamic and relevant data-driven marketing and sales engagement.
Do you really know who your customers are and what they want?
Our customer insights experts focus on identifying and optimizing the moments of truth across the customer journey. We strive to offer an effortless experience to your customers in order to foster sustainable loyalty. Instead of making assumptions about who your customers are, what they want and what will generate value for your business, we help you reveal the true power of your customer data.
Getting to know your customer better is a prerequisite for any successful digital transformation. Find out how customer moments contribute to creating effortless experiences.
Voice of the customer
Start listening closely to your customers’ needs. Use their real behavior and preferences to create customer experiences that are easy and seamless, thus fostering sustainable customer loyalty.
Persona definition
We combine data and persona mapping to bring customer segments to life without losing track of growth opportunities and revenue potential. It’s about focus and alignment of priorities.
Customer journeys
Given the complexity of customer interactions today, customer journeys are visual maps that help you identify pain points across the buyer journey. We focus on ensuring simplicity and seamless experiences.
Loyalty and ambassadorship
An effortless experience encourages long-term customer loyalty. Putting the customer first requires more than sending out a few special offers, however. We combine data and marketing activation to forge lasting emotional links between your business and your customers, enabling you to become a ’love brand’.
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Open, clean, innovative: the RISE of the Intelligent Enterprise
With the Intelligent Enterprise, SAP has laid out its vision for an organization with the future-proof architecture, tools and capabilities needed to truly leverage data insights. Most companies, however, are still a long way from reaching this ideal. For them, RISE with SAP is the perfect steppingstone towards long-term business transformation. Pair with a methodical approach and a trusted expert partner for optimal results./AdobeStock_537425829-(1).webp?mode=autocrop&w=580&h=580&attachmenthistoryguid=76ce0d62-8d72-441d-8a2e-0d14351e9508&v=&c=815c317759805ffda65fe305d35cf11f3552bfbfc741359f8dd21f73535af760)
Your future finance organization starts here
Through 2025, 75% of enterprises will accelerate their digital transformation plans to navigate today’s challenges, says Gartner (Gartner: Forecast Analysis: Digital Business Consulting Services, Worldwide, 14 March 2022). For you, as a CFO, this is your time to shine, as the CEO and CIO count on you to help drive change. How can you make the most of digitalization to adapt your finance office to a new world? Here’s what delaware can do for you./AdobeStock_219101232-(1).webp?mode=autocrop&w=580&h=580&attachmenthistoryguid=44785cc8-5225-4a10-8d7a-e52fc6ec7c9b&v=&c=a725aa5affbc240d80834dcfe87b4b967920e37df7a73c16d8f2773e1cf76af3)
The RISE of hybrid integration platforms
‘Intelligent enterprises are integrated enterprises’ is and remains one of the headlines of SAP Integration. Since companies have made the move from all-in-one business suites to best-in-breed solutions, the importance of integration has become undeniable. But modern integration is about more than building bridges. Establishing a future-proof integration landscape requires thorough technological and business expertise, as well as powerful modern tools – like hybrid integration platforms. Here’s why.
Connected transformation: a quicker and effective way to change
Faced with political instability, economic uncertainty, climate change and supply chain chaos, finance teams increasingly turn to technology to be agile and act fast. Now here’s the kicker: a staggering 70% to 95% of digital transformations fail to meet their original objectives. To get your digital transformation right, a holistic approach is needed that connects technology, strategy and people. Here’s how.
