SAP Sapphire Madrid is the place to explore what’s next with SAP.
Discover the latest innovations, connect with SAP experts, and get inspired by real business stories.
Join thousands of leaders and practitioners shaping the future of enterprise technology.
📆 May 19–21, 2026
📍 IFEMA Madrid
Join the delaware Signature Experience on Monday afternoon, before SAP Sapphire opens.
We will welcome you at the famous Thyssen Museum for a premium moment to connect, exchange, and get inspired.
The experience starts with a networking lunch.
It continues with a keynote on AI from SAP & Microsoft, then customer stories from Oleon and Decospan, sharing real‑life SAP transformation journeys.
You will discover key topics such as SAP S/4HANA Greenfield, Digital Manufacturing, SAP Public Cloud, Business Data Cloud and SAP HxM, illustrated through concrete case studies.
📆 May 18, 2026 at 12:00 PM to 10:00 PM
📍 Thyssen Museum & Secret Iconic Venue at Madrid
From strategy to execution, they guide your project from take‑off to smooth landing.
Join us at the booth to discuss your challenges, book a one‑to‑one, or experience live demos.
📆 May 18, 2026 at 12:00 PM to 10:00 PM
📍 Thyssen Museum & Secret Iconic Venue at Madrid
12:00 – 12:30: Welcoming and first drink
12:30 – 14:00: Lunch
14:00 – 14:45: Keynote AI | SAP & Microsoft
14:45 – 15:30: Oleon Customer Case – SAP S/4HANA Greenfield (incl. OpenText, CX, BTP, eWM…)
15:30 – 16:15: Decospan Customer Case – SAP S/4HANA & Digital Manufacturing
16:15 – 17:15: Museum VIP Tour
17:15 – 18:00: Case studies on SAP Public Cloud, Business Data Cloud & SAP HxM
18:00 – 22:00: Drinks, Dinner & Networking
