
Digitization, Decarbonization, Differentiation - the New Agenda of the Paper Industry
The paper industry in the DACH region is undergoing profound transformation. Key challenges include decarbonizing energy-intensive production processes, integrating digital technologies for automation, process optimization, and data-driven control, as well as shifting to sustainable materials such as fiber-based alternatives to plastic.
At the same time, high energy, raw material, and logistics costs are putting pressure on competitiveness. The industry must balance the trade-offs between recycling and CO₂ reduction while facing international competition.
Packaging papers and specialty applications are seen as growth drivers, but the implementation of political relief measures and the availability of skilled labor remain crucial for future viability.