Dynamics 365 Sales & Marketing

Dynamics 365 Sales & Marketing

Smarter selling. Personalised marketing. AI-driven growth.

Microsoft Dynamics 365 Sales & Marketing connects people, data, and processes to help you win customers and grow relationships at scale. From predictive insights in the sales cycle to orchestrated customer journeys powered by AI, every interaction becomes more meaningful, efficient, and effective. 

With Delaware, you get more than CRM and marketing automation; you gain a partner who helps you unify data, embed AI, and design strategies that deliver measurable growth. 

Key features

Dynamics 365 Sales - Accelerate deal cycles and build stronger relationships with AI-driven guidance, predictive lead scoring, and real-time insights. Seamlessly integrated into Outlook, Teams, and Dynamics 365, your sellers spend less time on admin and more time closing business.


Dynamics Customer Insights (Marketing) - Turn data into personalised engagement.  This product is comprised of two modules:

Together, they power a 360° view of your customers and enable orchestrated experiences that drive loyalty. 

Business benefits

  • Faster sales cycles – Predictive insights and AI-driven guidance. 
  • Stronger connections – Personalised engagement across every channel. 
  • Unified data – One version of the truth for sales and marketing. 
  • Smarter campaigns – Target, automate, and optimise customer journeys. 
  • Growth at scale – AI and automation to expand reach without extra overhead. 
Delaware helps you transform selling and marketing with Dynamics 365, turning data into action and relationships into growth.

SMART Sales offering

Close deals faster with our SMART approach.  Delaware’s SMART implementation of Dynamics 365 Sales gives your team everything they need to boost pipeline, performance, and profit in just four weeks. With Copilot handling the admin, AI scoring prioritising the right opportunities, and real-time insights guiding every interaction, your sellers can spend less time chasing data and more time winning customers. 


SMART Customer Insight - Journeys

Turn journeys into results with our SMART approach. Delaware’s SMART implementation of Dynamics 365 Customer Insights – Journeys helps you deliver personalised, performance-driven campaigns in just four weeks. With Copilot powering content and segments, real-time triggers driving customer journeys, and unified profiles guiding every interaction, your teams can spend less time wrangling data and more time creating marketing that converts.


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Why Delaware?

At Delaware, we do more than deploy CRM and marketing automation; we help you reimagine selling and customer engagement for the AI era.


We bring:

  • Proven frameworks – Based on the Microsoft Cloud Adoption Framework and Delaware best practices. 
  • Business-first mindset – Technology decisions aligned with commercial goals. 
  • Change enablement – Dedicated Evolve team to support adoption and culture. 
  • Continuous partnership – Strategy that adapts as your needs evolve.

With Delaware, AI isn’t just introduced, it’s adopted, trusted, and scaled for long-term growth. 

 

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