Other new features
B2B Commerce
The 2211 release makes it possible to assign more roles to your B2B Buyer Managers, based on their place in the organizational hierarchy. It allows you to restrict ordering rights wherever you need to, and to decide who can see which elements in the order history. In addition, you can configure which payment methods will be offered to which B2B units and buyers in the checkout process, increasing your control.
B2B PunchOut
The platform now supports Level 2 PunchOut, so you can extend the reach of your products and make them more accessible on different procurement networks. In that improved ecosystem, buyers and buying organizations will be able to find and browse your products more easily. You can facilitate their experience even further by deep-linking to Commerce Cloud-powered storefronts and product details pages with more information about, for example, pricing and availability.
SAP S/4HANA integration
Thanks to the happy marriage of SAP Commerce Cloud and SAP S/4HANA, (prospective) customers can now enjoy a unified B2B Order-to-Cash experience. After all, SAP has made it possible to leverage existing SAP S/4HANA business processes in real time – from credit limits and inventory availability to price calculations, reorders, returns, etc. In that way, your customers will automatically receive the most up-to-date invoice information – relieving your customer service along the way.
Intelligent Selling Services
With SAP Commerce Cloud’s Intelligent Selling Services, your (prospective) buyers always get to see the right product at the right time, perfectly tailored to their needs and interests. Advanced personalization options and recommendations, based on the customer’s search history, are intended to grow their basket size and brand loyalty – as well as your conversation rate and average order value. In addition, you can offer an even better customer experience by eliminating any out-of-stock products from their personalized recommendations.