Advanced insight & activation
With the right insights, you can move from static, assumption-based activities to dynamic and relevant data-driven marketing and sales engagement.
Do you really know who your customers are and what they want?
Our customer insights experts focus on identifying and optimizing the moments of truth across the customer journey. We strive to offer an effortless experience to your customers in order to foster sustainable loyalty. Instead of making assumptions about who your customers are, what they want and what will generate value for your business, we help you reveal the true power of your customer data.
Getting to know your customer better is a prerequisite for any successful digital transformation. Find out how customer moments contribute to creating effortless experiences.
Voice of the customer
Start listening closely to your customers’ needs. Use their real behavior and preferences to create customer experiences that are easy and seamless, thus fostering sustainable customer loyalty.
Persona definition
We combine data and persona mapping to bring customer segments to life without losing track of growth opportunities and revenue potential. It’s about focus and alignment of priorities.
Customer journeys
Given the complexity of customer interactions today, customer journeys are visual maps that help you identify pain points across the buyer journey. We focus on ensuring simplicity and seamless experiences.
Loyalty and ambassadorship
An effortless experience encourages long-term customer loyalty. Putting the customer first requires more than sending out a few special offers, however. We combine data and marketing activation to forge lasting emotional links between your business and your customers, enabling you to become a ’love brand’.
blog
Az SAP S/4HANA átállás fontossága: ideje cselekedni!
Az SAP Hungary friss kutatást végzett az SAP S/4HANA átállás hazai helyzetéről, amelyet a szeptemberi SAP NOW Hungary konferencián mutattak be Siófokon. Az SAP célja, hogy felhívja a vállalatok figyelmét a korábbi vállalatirányítási rendszerek támogatásának 2027 végén lejáró határidejére, és megmutassa, milyen következményekkel járhat, ha a cégek halogatják a döntést, vagy nem megfelelő módon, belső erőforrások és elkötelezettség nélkül vágnak bele az átállásba.
read more
/magazine-(1).webp?mode=autocrop&w=580&h=580&attachmenthistoryguid=68d77ebe-238f-4494-a5ee-af9892b408ce&v=&focusX=1733&focusY=399&c=204c263b8de7b41c07aa10c352aac99bdc46c6b8421675573e023ef3992a3cb9)
Az SAP S/4HANA átállás fontossága: ideje cselekedni!
Az SAP Hungary friss kutatást végzett az SAP S/4HANA átállás hazai helyzetéről, amelyet a szeptemberi SAP NOW Hungary konferencián mutattak be Siófokon. Az SAP célja, hogy felhívja a vállalatok figyelmét a korábbi vállalatirányítási rendszerek támogatásának 2027 végén lejáró határidejére, és megmutassa, milyen következményekkel járhat, ha a cégek halogatják a döntést, vagy nem megfelelő módon, belső erőforrások és elkötelezettség nélkül vágnak bele az átállásba.
read more
/s4hana_mirgation_delaware-(1).webp?mode=autocrop&w=580&h=580&attachmenthistoryguid=e0f6b40a-c1f8-4209-830b-6e387b3c8da0&v=&focusX=612&focusY=356&c=c50df90ad4dd37535ef6a69ed56cda6ed42b1042f0aa53a45cf7e9eb2f50eba8)
SAP S/4HANA transition
For large companies using the SAP system, the transition to the new S/4HANA system will become inevitable, as the manufacturer will end support for previous editions from 2027.
This transition is not just a simple upgrade, but a transition to a completely new architecture, which brings with it serious challenges and opportunities. Introducing a new solution to your organization's digital ecosystem is particularly challenging, as you need to learn new technologies and solutions that can drive growth.
read more
This transition is not just a simple upgrade, but a transition to a completely new architecture, which brings with it serious challenges and opportunities. Introducing a new solution to your organization's digital ecosystem is particularly challenging, as you need to learn new technologies and solutions that can drive growth.
/AdobeStock_330388781-(1).webp?mode=autocrop&w=580&h=580&attachmenthistoryguid=f3ae1698-fd05-4221-85b2-e8db3e06bfa8&v=&c=63a76ee2058369716f404452d291b763a4cd0eea4c77db4d4193a1bf1c5f2f4b)
Optimizely: The engine of innovation in marketing and customer experience
Are you trying to improve your website? Are you constantly experimenting with what design, layout, or structure works most efficiently? Changing your interfaces from time to time typically consumes a lot of time and cost, not to mention the risks that arise.
read more
