Advanced insight & activation
With the right insights, you can move from static, assumption-based activities to dynamic and relevant data-driven marketing and sales engagement.
Do you really know who your customers are and what they want?
Our customer insights experts focus on identifying and optimizing the moments of truth across the customer journey. We strive to offer an effortless experience to your customers in order to foster sustainable loyalty. Instead of making assumptions about who your customers are, what they want and what will generate value for your business, we help you reveal the true power of your customer data.
Getting to know your customer better is a prerequisite for any successful digital transformation. Find out how customer moments contribute to creating effortless experiences.
Voice of the customer
Start listening closely to your customers’ needs. Use their real behavior and preferences to create customer experiences that are easy and seamless, thus fostering sustainable customer loyalty.
Persona definition
We combine data and persona mapping to bring customer segments to life without losing track of growth opportunities and revenue potential. It’s about focus and alignment of priorities.
Customer journeys
Given the complexity of customer interactions today, customer journeys are visual maps that help you identify pain points across the buyer journey. We focus on ensuring simplicity and seamless experiences.
Loyalty and ambassadorship
An effortless experience encourages long-term customer loyalty. Putting the customer first requires more than sending out a few special offers, however. We combine data and marketing activation to forge lasting emotional links between your business and your customers, enabling you to become a ’love brand’.
blog
/AdobeStock_330388781-(1).webp?mode=autocrop&w=580&h=580&attachmenthistoryguid=f3ae1698-fd05-4221-85b2-e8db3e06bfa8&v=&c=63a76ee2058369716f404452d291b763a4cd0eea4c77db4d4193a1bf1c5f2f4b)
Optimizely: The engine of innovation in marketing and customer experience
Are you trying to improve your website? Are you constantly experimenting with what design, layout, or structure works most efficiently? Changing your interfaces from time to time typically consumes a lot of time and cost, not to mention the risks that arise. read more
Process management with SAP Signavio
The world is changing fast and we have to adapt to it... You have heard this sentence a hundred times already, right? However, if we stop and ponder the question: what can you do on a daily basis so that you don't fall behind the progress of the world, we approach this question from a different perspective. read more/adobestock_436931240-(1).webp?mode=autocrop&w=580&h=580&attachmenthistoryguid=716dadec-00cf-4021-9f02-93832e4d87b6&v=&c=593748db7fda35fea779840ca9910e54367fd79180e43d4f1e0abfc84dd092d7)
Fifty delaware customers moved to SAP S/4HANA and changed for the better
2023 marks the 20th anniversary of delaware but is also the year in which we reached a whopping amount of fifty successful S/4MOVE projects around the globe. Various delaware entities helped fifty customers with international footprint move to SAP S/4HANA and permanently changed for the better. How do they look back on their S/4MOVE journey and how are they reaping the first benefits? read more
To RISE or not to RISE? The best way to SAP S/4HANA
As SAP's 2027 deadline for migrating to S/4HANA is approaching, it is recommended to start thinking about when and how your company should embark on this journey. Is RISE with SAP or the SAP 'any premise' option ideal for your company? read more
